This technology tool can be thought of as a digital Post-It Note that can be made to appear on any device where the tool is installed.
CamScanner
Dropbox
Evernote
Skitch
What are Iaas, Saas, and Paas?
Anti-virus protection
Data storage applications
Phishing levels
Service level agreements
Broker Jenna wants to post a video showcasing her new brokerage. She’s planning to post the video on her YouTube channel. How long should she make the video?
30 seconds
45 seconds
60 seconds
Two minutes
How are drones commonly used in real estate?
Aerial video
Dropping flyers
Security
Skywriting
Commercial drones may be flown at night only if ______.
They’re equipped with anti-collision lights
They’re equipped with infrared
They’re flown above 400 feet
They’re flown in commercial (non-residential) areas
A ______ can help a prospective buyer visualize room flow, room proximity, and layout.
Floorplan
Photo of the exterior
Tax bill
Valuation
A public cloud is available to anyone with ______.
A community password
A corporate identity
An account and password
A technology background
A floorplan sketcher will likely charge ______.
$1,000 and up
$100-$250
$300-$400
$500-$1,000
Rory started using online marketing tools about six months ago. Which of these is a best practice for online marketing?
Evaluate results at the 18-month mark
Regularly evaluate successes and adjust as needed
Scrap anything that takes up too much time, regardless of whether it’s working
Trust that everything is working fine
Which of the following is a true statement about the use of floorplans when marketing your listings?
Licensees should never draft floorplans, due to liability concerns.
New construction properties often have floorplans available.
They should be used in place of photos, to help buyers visualize themselves in the space.
Very few MLS systems allow licensees to attach floorplans to listings.
When working with buyer clients, which of the following is a best practice for licensees?
Assume buyers want daily MLS feeds, unless instructed otherwise
Create and send hot sheets to buyers and then wait for contact from buyers
Not use automatic MLS feeds, but instead prescreen every feed and only send those that are worthy to the buyers
Stay in touch with buyers at least weekly
Your buyer, Lou, is pretty upset that you don’t automatically know which house on Stevens Street he means. “You just sent it to me!” What should you have done to prevent this?
Asked him for the MLS number of the listing
Asked him which one he means
Not set him up for automatic feeds
Set yourself up for the same automatic feeds Lou receives
What’s the best way to ensure you get a signed buyer representation agreement with the buyer?
Explain that without one, the buyer is unrepresented.
Explain that without one, the buyer will owe you your fee anyway.
Show the buyer the law: Agents may only assist buyers if they’ve signed a buyer representation agreement.
Slip it under the agency disclosure, and have the buyer sign it without reading it.
A buyer client received a suspicious email giving them wire instructions different from what the title company had initially sent. Why does the buyer’s agent tell them to contact the title company?
To advise them to update their firewalls
To confirm the wire instructions
To tell them that they’ll be bringing a cashier’s check to closing instead
To tell them they received their new wire instructions
Which of the following statements regarding real estate and technology is true?
Most buyers prefer to work without an agent.
Most real estate agents aren’t technologically savvy.
Technological advances are making real estate agents obsolete.
Technological advances present agents with new business opportunities.
According to the National Association of REALTORS® 2019 report, what percentage of buyers use photos to determine whether to see a property?
50%
60%
75%
87%
Recent technological advances in yard signs include ______.
Flyer boxes
Lighting
Pre-recorded information
Video
The biggest benefit to storing documents on the cloud is ______.
It makes them easier to print
It saves room on your hard drive
You can access those documents from anywhere with an Internet connection
You don’t have to print documents anymore
In real estate, the type of artificial intelligence known as “general AI” ______.
Isn’t used
Is primarily used in chatbots
Is primarily used in virtual reality
Performs mundane tasks
Which of the following statements about online advertising is true?
Compared to print advertising, online advertising is both less expensive and more effective.
Online advertising is a waste of time and money because people aren’t online much anymore.
Online advertising is important, but print advertising, TV and radio spots, and billboards are more effective.
Online advertising is prohibitively expensive.